Lowe Brindfors

Viasat TV-to-Go


Viasat launched their new TV-to-Go solution which allows their customers to bring their linear TV channels with them via their tablet. To show that your tablet has now become a “real” TV, we teamed up with rock star Ola Salo, former front man of the world famous band The Ark, to play on the greatest cliché of rock ‘n roll- the TV toss. In the TVC we are invited to an after party that goes wild. Ola leading the show suggests that they throw the TV out the window. A man named Crazy, a somewhat overexcited party participant, instantly takes action. However, instead of throwing the old hotel TV out, as Ola intended, he chucks Ola’s private tablet out the window. Rock stars be warned – your tablet is now a TV.

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MullenLowe Brindfors

Visiting address: Malmskillnadsgatan 44 (entrance from Jakobsbergsgatan),
SE-113 88 Stockholm, Sweden. Tel: +46 8 566 255 00

Postal address: MullenLowe Brindfors AB, Box 7157, SE-113 88 Stockholm, Sweden