MullenLowe Brindfors | DAS ADVERTISING KONZEPT
We use relevance and creativity to get our clients’ brands an unfair share of attention.
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DAS ADVERTISING KONZEPT

The Swedish consumer electronics industry is highly competitive. To get Media Markt to shine brighter in the market and be more personal we developed a completely new concept. The aim of the new investment was to build brand, create more liking and to entertain in both purchased and own channels. By looking back to its roots we found a new voice and a new concept for Media Markt that felt as natural as ein Baden-Baden chair at ein pool edge.